With 24,000 registered runners, the 2010 San Francisco Marathon became the largest in the race’s 33 year history. Bear Naked was in attendance all weekend, making fresh granola-yogurt parfaits for the swarms of athletes over a three-day stint. By the end of the race on Sunday, our big team of parfait-makers/sample-hander-outers were covered in yogurt goop and finding granola pieces in their shoes. It was crazy fun!

The two-day expo was packed with all kinds of healthy drinks and energy-pakced items, but Bear Naked was definitely the champion of the all-natural snack genre. People were totally diggin’ our selection of granolas, each with their own assortment of fruits, nuts and yummy stuff. Heavenly Chocolate was definitely the most popular, but that seems obvious, right? Who turns down chocolate?

Race morning was full of jitters– runners suited up for a multitude of challenges, including two 1/2 marathons, the full, a 5K and a kid’s race…Bear Naked raced to prepare enough snacks for everyone– what a workout!

Our Bear Naked team was so so proud of all the runner’s sweat and ambition that we couldn’t stop shouting, “Congratulations”, giving out high-fives and rewarding folks with sample after sample of the good stuff. Quite an inspiring day by the Bay.